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Published in 2020 at "Journal of Business and Technical Communication"
DOI: 10.1177/1050651920959191
Abstract: Individuals act on information that connects to their daily lives. In emergencies like the COVID-19 pandemic, these connections are central to maintaining individual health and community safety. Making such connections requires an understanding of audience…
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Keywords:
scripts crisis;
crisis communication;
communication;
creating scripts ... See more keywords