The modulation of the evaluative priming effect by phasic affect.
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DOI: 10.1016/j.actpsy.2018.11.001
Abstract: Previous research suggests that affect modulates the sequential priming effect such that positive affect yields robust sequential priming effects, whereas negative affect inhibits them. Although this observation has received substantial empirical support for semantic priming… read more here.
Keywords: evaluative priming; research; priming effect; priming ... See more keywords