Photo from wikipedia
Low medication adherence is problematic.1 Well-designed reminders can increase adherence,2 but when should reminders be sent to maximize impact? Prior observational studies3 and laboratory experiments4 have shown that engagement in… Click to show full abstract
Low medication adherence is problematic.1 Well-designed reminders can increase adherence,2 but when should reminders be sent to maximize impact? Prior observational studies3 and laboratory experiments4 have shown that engagement in healthy activities increases considerably following “fresh-start” dates—life and calendar events signaling the beginning of new cycles (e.g. birthdays or New Year’s).3,4 Extending this insight, we conducted the first randomized controlled trial (RCT) examining whether sending medication adherence reminders around fresh-start dates and highlighting these dates as an opportunity for positive changes could boost reminders’ effectiveness.
Journal Title: JAMA Cardiology
Year Published: 2017
Link to full text (if available)
Share on Social Media: Sign Up to like & get
recommendations!