LAUSR

Key Points Question What was the reach of federal court–ordered antismoking advertisements among the US adult population? Findings In a cross-sectional survey of US adults, estimated exposure to federal court–ordered antismoking advertisements was 40.6%. Exposure rates were lowest among those aged 18 to 34 years (37.4%), those with a high school education or less (34.5%), those earning less than $35 000 per year (37.5%), and Hispanic current smoker respondents (42.2%). Meaning Penetration of the tobacco industry–funded antismoking advertisements was suboptimal within the US population and in populations at greatest risk of tobacco use.