LAUSR

This issue, the JACMP presents a Guest Editorial authored by Ehsan Samei on the planned aspirations of the future of medical physics. I invite everyone to consider the opinion below and the reference publication on which it is based — Michael Mills. Physics has done much in medicine. For one, it has been instrumental in the medical use of radiation, both ionizing and nonionizing. And in doing so, it has shaped the modern practice of diagnostic and therapeutic medicine. Over decades since the discovery of X‐rays, physics and physics principles have been steadily applied for continued advancement of technologies related to radiation medicine. Physics has also been present clinically and professionally in the use of radiation in medicine, where physicists play key roles in commissioning, inspecting, and optimizing the use of the technology. As the discipline has gradually specialized, its clinical presence has taken narrowly defined territories. This territorial definition, while professionally important, has created a constraint which is out of step with challenging needs that clinical medicine is facing, needs such as precision, personalization, and value‐based care that can be tackled by physics. As the profession is evolving, it is crucial to calibrate this evolution with the broader needs of medicine. The realities noted above necessitate a new brand of medical physics with increased focus on the precision and personalization of patient care. The focus should include areas within and beyond radiation medicine. This new horizon calls for new skills for medical physicists to be able to practice with strong competence and confidence toward clinical impact. The AAPM initiated the Medical Physics 3.0 (MP3.0) as an effort to motivate this evolution of the profession. MP3.0 is thus defined as a new inspiration for physics serving every patient. The characteristics of this movement were recently clarified in an article in Medical Physics that I encourage every medical physicist to read and reflect upon. You may ask, do we really need a new brand? Aren't we already impacting patient care? Why do we need Medical Physics 3.0? To these questions, I just offer a few answers in the limited space of an editorial.