LAUSR

Innovation and entrepreneurship are factors that can empower and boost a country. One approach to managing these factors is innovation ecosystems, which only work with innovative approaches such as Lean Startup and Design Thinking. Fostering an entrepreneurial university is essential for solving society's problems by developing innovative and sustainable solutions. In this context, this study aims to present a pilot event called “Entrepreneurial View” for the dissemination of entrepreneurship and innovation in Brazilian universities through a web‐based course. To this end, this empirical study employs structured interviews with 22 participants on the second day using Cronbach's α to assess consistency, in addition to descriptive statistics and content analysis. The main results are the development of two products, two services, and two applications aimed at solving problems for society and other stakeholders. The main contribution of this study is the use of methodologies for the development of innovative offers is highlighted and promotes entrepreneurial thinking at different levels of training through a web‐based course.