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Destination marketing: The use of technology since the millennium

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Abstract This editorial presents an overview of studies contained in this special issue. Recognising that destination management and marketing remains a key field of academic study and as an issue… Click to show full abstract

Abstract This editorial presents an overview of studies contained in this special issue. Recognising that destination management and marketing remains a key field of academic study and as an issue of importance to the tourism industry. The collection of papers in this issue explore the rapid and expansive technological enhancement and innovations in destination management. Whilst not attempting to provide full coverage of emerging technologies, the issue has succeeded in identifying some key issues for future practice and research.

Keywords: destination; marketing use; marketing; technology since; use technology; destination marketing

Journal Title: Journal of Destination Marketing and Management
Year Published: 2017

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