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Making decisions for oneself and others: How regulatory focus influences the ‘decision maker role effect’ for intertemporal choices

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Abstract We examined self-other differences in an intertemporal choice context, investigating whether choices vary according to different types of regulatory focus. In Study 1, the role of chronic regulatory focus… Click to show full abstract

Abstract We examined self-other differences in an intertemporal choice context, investigating whether choices vary according to different types of regulatory focus. In Study 1, the role of chronic regulatory focus on self-other intertemporal choice was investigated. In Study 2, we designed a causal chain of studies (Study 2a and 2b) to further examine the role of situational regulatory focus in the context of self-other intertemporal choice. Overall, we found a self-other difference for intertemporal choice: individuals who make choices for themselves or for an intimate friend prefer later and larger (LL) rewards than those making choices for a complete stranger, thus demonstrating a ‘decision maker role effect’. Secondly, regardless of chronic or induced regulatory focus, participants with a promotion focus preferred more immediate rewards, while participants with a prevention focus preferred deferred rewards. The self-other difference in intertemporal choice was manifested differently for those holding a chronic promotion focus versus those holding a chronic prevention focus; situationally induced regulatory focus, on the other hand, was found to play a mediating role in self-other intertemporal choice.

Keywords: role; decision maker; intertemporal choice; regulatory focus; focus

Journal Title: Personality and Individual Differences
Year Published: 2019

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