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Highlights • Public health advertising can be used to target lifestyle determinants of obesity.• Concerns have been raised that such ads are stigmatizing and have negative outcomes.• Healthy weight and… Click to show full abstract
Highlights • Public health advertising can be used to target lifestyle determinants of obesity.• Concerns have been raised that such ads are stigmatizing and have negative outcomes.• Healthy weight and lifestyle ads did not induce negative psychological consequences.• Supportive messages with animation may effectively promote healthy behavior change.• Supportive messages with animation may be least stigmatizing.
Keywords:
outcomes exposure;
weight lifestyle;
lifestyle advertising;
healthy weight;
exposure healthy
Journal Title: Preventive Medicine Reports
Year Published: 2022
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Journal Title: Preventive Medicine Reports
Year Published: 2022
Link to full text (if available)
Share on Social Media: Sign Up to like & get
recommendations!