Photo from wikipedia
Significance Due to COVID-19, mask wearing has become a global phenomenon and a widespread topic of discussion. How do masks influence wearers’ behavior in everyday life? We examine the effect… Click to show full abstract
Significance Due to COVID-19, mask wearing has become a global phenomenon and a widespread topic of discussion. How do masks influence wearers’ behavior in everyday life? We examine the effect of masks on wearers’ deviant behavior in China, where mask wearing is mostly a public-health issue rather than a political issue. Across 10 studies using mixed methods and different measures of deviant behavior, we provide evidence that masks are a moral symbol in China that reduces wearers’ deviant behavior by heightening their moral awareness. Our research is among the first to uncover the psychological and behavioral consequences of mask wearing beyond its health benefits.
Journal Title: Proceedings of the National Academy of Sciences of the United States of America
Year Published: 2022
Link to full text (if available)
Share on Social Media: Sign Up to like & get
recommendations!