LAUSR

ABSTRACT The free press performs essential democratic functions, but widespread negative attitudes toward the press threaten its legitimacy and effectiveness as a check on formal institutions. In order to combat these attitudes, media organizations must understand who holds them and why. A survey-based study of U.S. adults (N = 2052) focuses on associations between perceptions of the news media industry as a threat to political performance and a range of politically oriented behaviors (i.e. news media exposure, political talk, political participation). Analyses reveal a series of non-monotonic relationships. Group differences between those who hold the most extreme views concerning news-media-as-threat are also explored. The opposing groups are distinct in some important ways (e.g. ideology, race), but are also found to be surprisingly similar (e.g. income, education, gender, news media exposure). The results suggest new strategies for maintaining and restoring confidence in media organizations.