LAUSR.org creates dashboard-style pages of related content for over 1.5 million academic articles. Sign Up to like articles & get recommendations!

The sexual double standard and topic avoidance in friendships

Photo from wikipedia

ABSTRACT Grounded in sexual script theory, this research explored the relationships between casual sexual encounters, personal and perceived social endorsement of the sexual double standard (SDS), and topic avoidance about… Click to show full abstract

ABSTRACT Grounded in sexual script theory, this research explored the relationships between casual sexual encounters, personal and perceived social endorsement of the sexual double standard (SDS), and topic avoidance about casual sex (TACS). Participants (N = 327) were recruited from Amazon.com’s Mechanical Turk and responded to a survey including measures assessing the aforementioned variables. A number of gender differences were apparent in the results. For men, personal and perceived social endorsement of the SDS were significantly and positively associated with casual sexual activity, whereas these same associations were not significant for women. For women, both personal and perceived social endorsement were significantly and positively associated with TACS, but for men, personal endorsement of the SDS was significantly inversely associated with TACS. Lastly, for men, the variable most strongly associated with TACS was personal endorsement of the SDS, whereas it was perceived social endorsement of the SDS for women. Explanations for these findings are offered based on the influence of individuals’ cognitions, behaviors, and cultural scripts.

Keywords: double standard; endorsement; sexual double; social endorsement; topic avoidance; perceived social

Journal Title: Communication Quarterly
Year Published: 2020

Link to full text (if available)


Share on Social Media:                               Sign Up to like & get
recommendations!

Related content

More Information              News              Social Media              Video              Recommended



                Click one of the above tabs to view related content.