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Journal editors are often asked at ‘Meet the Editor’ sessions at conferences to identify what current hot topics in the field are. It is true that as editors, we have… Click to show full abstract
Journal editors are often asked at ‘Meet the Editor’ sessions at conferences to identify what current hot topics in the field are. It is true that as editors, we have some inside information on wha...
Keywords:
need research;
influencer marketing;
urgent need;
research influencer
Journal Title: International Journal of Advertising
Year Published: 2020
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Journal Title: International Journal of Advertising
Year Published: 2020
Link to full text (if available)
Share on Social Media: Sign Up to like & get
recommendations!