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Management and marketing of wine tourism business: theory, practice, and cases

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The authors of this book sought to combine theory with practice in the context of wine tourism. While wine tourism is a well-researched field in tourism, fewer studies has investigated… Click to show full abstract

The authors of this book sought to combine theory with practice in the context of wine tourism. While wine tourism is a well-researched field in tourism, fewer studies has investigated how this dev...

Keywords: tourism; management marketing; theory practice; wine tourism

Journal Title: Anatolia
Year Published: 2019

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