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They See Dead People (Voting): Correcting Misperceptions about Voter Fraud in the 2016 U.S. Presidential Election

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The 2016 US Presidential election was unique for many reasons, especially the widespread endorsement of falsehoods about the candidates and the electoral process. Using a unique experiment fielded the week prior… Click to show full abstract

The 2016 US Presidential election was unique for many reasons, especially the widespread endorsement of falsehoods about the candidates and the electoral process. Using a unique experiment fielded the week prior to the election, we examine whether correcting information can overcome misperceptions about election fraud. We find that providing counter information is generally ineffective at remedying misperceptions and can, depending on the source, increase endorsements of misperceptions among Republicans. Although information from a fact-checking source is generally unconvincing, when given with evidence from an unlikely source – in our experiment, Breitbart News – both Republicans and Democrats decrease beliefs in voter fraud.

Keywords: voter fraud; 2016 presidential; presidential election; fraud; election

Journal Title: Journal of Political Marketing
Year Published: 2019

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