Purpose The purpose of this paper is to assess whether European sport has been damaged or adapted during the austerity in public sector and consumer spending that has followed the… Click to show full abstract
Purpose The purpose of this paper is to assess whether European sport has been damaged or adapted during the austerity in public sector and consumer spending that has followed the financial crisis of 2008-2009. Design/methodology/approach Review of literature and data. Findings Sport has adapted successfully. Research limitations/implications The overall conclusions will not apply to every sport in every country. Practical implications Sport flourishes when it adapts to historical trends. Originality/value Updates all previous reviews.
               
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