LAUSR

Purpose In Taiwan, higher education institutions formulate and implement employment policies and strategies. This study examines university students’ employment performance in Taiwan. Importance-performance analysis (IPA) provides resource managers with easy-to-understand student preferences and employability performance. Design/methodology/approach Using the IPA method, the author can establish guidelines for employability strategies for higher education institutions. The research was carried out in spring 2017 at 16 universities in Taiwan, and the findings were drawn from 723 respondents. Data were entered and analyzed using the SPSS statistical software package version 22.0, and the raw data from each participant’s responses were coded numerically. Three types of quantitative data analysis were conducted: descriptive statistics, reliability analysis, and IPA. Findings Through IPA, the author concluded that the factor considered most important for student performance in higher education institutions was...