LAUSR

of 100 participants. In addition, a content analysis of 6 smartphone apps available on the Google Play and Apple iTunes stores will be conducted, followed by the thematic analysis of a sample of 434 user reviews. Results: Participants found existing resources to be condescending, long‐winded and complex. A light‐hearted and friendly tone in addition to a clear rationale and feedback for questionnaires conducted within the digital resources were valued. Preferred design aspects included alarms, audio features, encouragement, frequently asked questions, data visualisation, social features and recommendations for helpful resources. The findings also revealed the need for an adaptive and customisable app given the differing subjective experiences of those with insomnia. Results from the app review and online survey are pending. Conclusions: This study demonstrates the need for sleep mobile apps that target the particular requirements of those with poor sleep and insomnia. Future sleep mobile app development should focus on developing processes to ensure further involvement of end users and their needs throughout the design process.