LAUSR

An obesogenic environment promotes excess weight gain in the population, more sedentary behaviours, less physical activity, unbalanced sleep and mood, and unhealthy eating, from the consumption of calorie-dense, nutrient-poor and high in added saturated fat and/or trans fat, sugar, or sodium. [...]it induces a lower consumption of healthy foods overall in the diet which can lead to an increase in body weight.3 Children exposed to food advertising on TV and games consumed between 53.2 and 60 kcal more than children exposed to non-food advertising. [...]it is clear that the current co-regulation failed. The Spanish proposal bans advertising in all kinds of media, including TV, online platforms, influencers and characters, aimed at children under 16 years old. [...]the change from voluntary participation of the industry to a governmental control with potential penalty effects is crucial.2 They argue that the current rules on unhealthy food advertising are not going far enough to protect children from seeing a significant amount of unhealthy adverts and do not account for the increasing amount of time children spend online.