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The Lean Startup approach and its related Minimum Viable Product thinking is one of the key trends not only in entrepreneurship, but also in more and more established companies. Before… Click to show full abstract
The Lean Startup approach and its related Minimum Viable Product thinking is one of the key trends not only in entrepreneurship, but also in more and more established companies. Before this backgro...
Keywords:
startup approach;
innovation;
lean startup;
established companies;
approach
Journal Title: International Journal of Innovation Management
Year Published: 2020
Link to full text (if available)
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Journal Title: International Journal of Innovation Management
Year Published: 2020
Link to full text (if available)
Share on Social Media: Sign Up to like & get
recommendations!