LAUSR

The present study investigates how developable behavioral (strengths use) and cognitive (meaning-making) mechanisms moderate the relationship between personal growth opportunities and entrepreneurial performance. We relied on a cross-sectional design. Data were gathered from 208 Romanian entrepreneurs and analyzed via hierarchical multiple linear regressions. The employed moderators boost the investigated relationship, both separately and interactively. The three-way interaction shows that entrepreneurs have to employ strengths use and meaning-making concomitantly to be able to capitalize on growth opportunities effectively. Consequently, this will enable entrepreneurs to rate their business performance more positively because they will perceive they have the necessary resources to invest in the business. Conversely, at low levels of strengths use and meaning-making, the presence of growth opportunities erodes entrepreneurial performance. This study identifies strengths use and meaning-making as vital psychological tools that allow an increase in entrepreneurial performance thus altering business-related investment and continuance decisions.