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The Privacy Mismatch: Evolved Intuitions in a Digital World

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Although people report grave concern over their data privacy, they take little care to protect it. We suggest that this privacy paradox can be understood in part as the consequence… Click to show full abstract

Although people report grave concern over their data privacy, they take little care to protect it. We suggest that this privacy paradox can be understood in part as the consequence of an evolutionary mismatch: Privacy intuitions evolved in an environment that was radically different from the one found online. This evolved privacy psychology leaves people disconnected from the consequence of online privacy threats.

Keywords: evolved intuitions; mismatch evolved; intuitions digital; privacy mismatch; privacy; digital world

Journal Title: Current Directions in Psychological Science
Year Published: 2021

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