LAUSR

Algorithmic media have adopted and adapted divinatory practices and vernaculars of prediction, prophecy, probability, fortune-telling and forecasting – suggesting a possible link between artificial intelligence and pre-scientific modes of speculation. Statistical thinking and magical thinking, too, can be recognised as closely correlated epistemological systems for governing societies and ways of life. In fact, primitive astrological practices of looking up at the stars may represent one of the earliest statistical projects involving sophisticated calculations and data sets. Such pattern-making techniques could even be considered precursory to machine learning. As a point of departure for exploring these eclectic relationships between stars and data, magic and machines, I use a media archaeological methodology to question the historical roles of both astrological and computational divination in mediating methods of control, surveillance and knowledge production across transforming societal contexts. This methodology is especially relevant for examining historical narratives in the field of cultural studies as it makes apparent the hyper-connectedness between objects, cultural representation and sites of hegemonic contention. My findings reveal relationships between celestial pattern recognition and efforts to exert control over and manipulate the natural environment and its populations, the historical impact of meteorological and climatological practices for predicting and influencing future events with artificial intelligence, and links between statistics and algorithmic data biases. This article suggests a speculative genealogy of astrology and artificial intelligence, as well as a genealogy of the theological, scientific and machinic unconscious.