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Perceptions of media influence and performance among politicians in European democracies

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This study explores politicians’ subjective views of the mediatisation of politics and the implication it has for their satisfaction with democracy. Based on previous research, we hypothesise a negative effect… Click to show full abstract

This study explores politicians’ subjective views of the mediatisation of politics and the implication it has for their satisfaction with democracy. Based on previous research, we hypothesise a negative effect of their perception of media influence on their evaluation of the news media’s performance as a public informant. These perceptions directly and indirectly influence politicians’ satisfaction with democracy. The relationships were tested with a Structural Equation Model (SEM) based on comparative survey data from politicians in seven democracies (Austria, Denmark, France, Germany, Spain, Sweden, Switzerland). Results show that a strong influence runs from politicians’ perception of the media’s performance as regards public information to their satisfaction with the functioning of democracy. This influence is stable across countries. The SEM thus may provide a good explanation for why some politicians attack legacy media and excessively use social media to communicate with voters. Results also point to risks of media-driven democracies.

Keywords: performance; influence; influence performance; performance among; perceptions media; media influence

Journal Title: International Communication Gazette
Year Published: 2022

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