LAUSR

The purpose of this article is to analyse the factors that can influence the behaviour of Muslim employees to contribute to the endowment of money through salary deductions. The research method used is quantitative. The sampling technique uses a purposive sampling technique. The number of respondents was 156. The results of this study showed that the product knowledge variable had no significant direct effect on the intention of contributing to the endowment of money through salary deductions. Islamic Religiosity is having a substantial impact on the plan to add to the donation of money through salary deductions due to the amount of t-test 2.2303> 1.96. Consumer Attitude has a significant effect on the intention to contribute to the endowment of money through salary deductions because the t-test value is 2.7174> 1.96. Trust significantly influences the aim to add to the donation of money through salary deductions because the t-test value is 3,2647> 1.96. The intention has a significant effect on the behaviour of contributing to waqf money through salary deductions because of the t-test value of 13.8070> 1.96. Based on the results of the study, in principle, respondents are willing to make waqf money through salary cuts. If this can realize, it undoubtedly encourages the acceptance of waqf money, which in the end, waqf will further contribute to community economic empowerment (maukuf alaih). Related to that, we need a role model first to make further policy steps.