LAUSR

The history of management of various social objects — family, private, public, church, regional, state — has been around for many millennia. And at the same time objectively constantly there were questions “What should heads (managers) of these objects do for ensuring their survival, growth and development?”, “What roles should leaders of social organizations play?”, “What competencies should a leader have in order to effectively and efficiently perform their roles?”. The evolution of views on the role of managers of social organizations from ancient times up today is stated in the paper. There are given results of scientific research on the subject “the role of managers”, which have been revealed the “national”, regional and industrial specific of managerial roles, a completely new role, and above all — the rating of managerial roles at various stages of the social organizations lifecycle.