LAUSR

This research arises from the need to know the elements that have an impact on the audiovisual competencies of adolescents during the confinements provoked to prevent the spread of COVID-19. The purpose is to diagnose the development of audiovisual communication skills among Ecuadorian adolescents as a contribution to sustainability, based on the intervention of educational actors. The methodology is qualitative, with a descriptive approach. The instruments used were: focus groups with parents, students, and teachers from public and private institutions in Ecuador; semi-structured interviews with experts: and non-participant observation. It can be concluded that adolescents acquire audiovisual skills, processes, and languages autonomously before entering college, but they do so without the social context, ethical values and responsibilities that should be part of complete media learning. The demands of online learning during the pandemic have resulted in the development of skills and attitudes, but they have not led to full media literacy. It is pertinent to provoke innovations and updates in the curricula of higher education, specifically in the careers of social communication, in order to be aware of the technological changes on the basis of deontological principles and in favour of democratic values, tolerance, and responsibility with the sustainability of nature and people.