APPRECIATION OF SOCIAL MEDIA BY TOURIST ACCOMMODATION OWNERS IN GREECE
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DOI: 10.30892/gtg.362spl15-697
Abstract: The primary aim of this paper is to examine the use of social media by managers in the field of tourism, especially in small and medium-sized businesses in Greece. An explanatory quantitative survey has been… read more here.
Keywords: social media; appreciation social; media tourist; accommodation owners ... See more keywords