What Drives the Influence of Health Science Communication Accounts on TikTok? A Fuzzy-Set Qualitative Comparative Analysis
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DOI: 10.3390/ijerph192113815
Abstract: Medical institutions face a variety of challenges as they seek to enhance their reputation and increase the influence of their social media accounts. Becoming a social media influencer in the health field in today’s complex… read more here.
Keywords: health; influence; set qualitative; account influence ... See more keywords