Framing public governance in Malaysia: Rhetorical appeals through accrual accounting
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DOI: 10.1016/j.accfor.2017.07.002
Abstract: Highlights • The study focus is rhetorical appeals to logic, credibility and emotion in framing accrual accounting for good governance and anti-corruption.Fig. 1 Implementation Strategies. Source: Accountant General Office (Wan Sulaiman, CAPAM Biennial Conference, 2014).Fig.… read more here.
Keywords: rhetorical appeals; accrual accounting; malaysia; accounting ... See more keywords