Articles with "acquisition value" as a keyword



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Comparison of perceived acquisition value sought by online second-hand and new goods shoppers

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Published in 2018 at "European Journal of Marketing"

DOI: 10.1108/ejm-01-2017-0048

Abstract: Second-hand/used goods channels compete with existing traditional channels to satisfy consumers’ needs that are unmet by traditional retail networks. However, most studies on online shopping have largely ignored online second-hand/used good purchases. This study aims… read more here.

Keywords: new goods; acquisition value; value; second hand ... See more keywords