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   Articles with "ads keywords" as a keyword



Generating Campaign Ads & Keywords for Programmatic Advertising

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recommendations! Published in 2023 at "IEEE Access"

DOI: 10.1109/access.2023.3269505

Abstract: Experimenting with different ads and keywords is usual practice in search marketing. Advertisers pause underperforming keywords and ads of a search campaign, and replace them with better alternatives. Therefore, new ads and keywords need to… read more here.

Keywords: generating campaign; campaign ads; programmatic advertising; ads keywords ... See more keywords