Articles with "advertising iot" as a keyword



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Advertising in the IoT Era: Vision and Challenges

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Published in 2018 at "IEEE Communications Magazine"

DOI: 10.1109/mcom.2017.1700871

Abstract: The IoT extends the idea of interconnecting computers to a plethora of different devices, collectively referred to as smart devices. These are physical items, that is, "things", such as wearable devices, home appliances, and vehicles,… read more here.

Keywords: iot era; vision challenges; advertising; advertising iot ... See more keywords