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   Articles with "aida" as a keyword



An integrated approach to the purchase decision making process of food-delivery apps: Focusing on the TAM and AIDA models

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recommendations! Published in 2021 at "International Journal of Hospitality Management"

DOI: 10.1016/j.ijhm.2021.102943

Abstract: Abstract The study employed two theories, the technology acceptance model (TAM) and the Attention-Interest-Desire-Action (AIDA) model, to provide an understanding of the process of consumers accepting an on-demand food-delivery app, and to establish the effect… read more here.

Keywords: aida; model; food delivery; marketing communication ... See more keywords

The Assessment of Identity Development in Adolescence (AIDA) Questionnaire: First Psychometric Evaluation in Two North American Samples of Young People.

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recommendations! Published in 2022 at "Journal of personality assessment"

DOI: 10.1080/00223891.2022.2119860

Abstract: The Assessment of Identity Development in Adolescence (AIDA) is a recently developed measure of identity diffusion in young people. Originally validated in Switzerland, the English version has not yet been validated. Our aim was to… read more here.

Keywords: young people; aida; identity; development adolescence ... See more keywords

An analysis of consumer behavior regarding green product purchases in Semarang, Indonesia: The use of SEM-PLS and the AIDA model

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recommendations! Published in 2024 at "Open Agriculture"

DOI: 10.1515/opag-2022-0407

Abstract: Abstract Background Semarang, the capital of Central Java, is one of Indonesia’s top trash producers and requires more sustainable and effective waste management. Even though environmentally friendly items have been introduced, plastic use in the… read more here.

Keywords: consumer; aida; consumer behavior; model ... See more keywords

Imaginación y resistencia antidictatorial en los años ochenta. La acción por América Latina de la Asociación Internacional de Defensa de Artistas Víctimas de la Represión en el Mundo (AIDA)

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recommendations! Published in 2017 at "Izquierdas"

DOI: 10.4067/s0718-50492017000500156

Abstract: espanolFundada en 1979, AIDA tenia como objetivo denunciar a traves de acciones creativas la censura y la violencia sufridas por artistas en cualquier parte del mundo. Iniciada en Francia, esta asociacion se extendio rapidamente por… read more here.

Keywords: resistencia antidictatorial; los; por; imaginaci resistencia ... See more keywords