Budgetary impact from multiple perspectives of sustained antitobacco national media campaigns to reduce the harms of cigarette smoking
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DOI: 10.1136/tobaccocontrol-2019-055482
Abstract: Background High-intensity antitobacco media campaigns are a proven strategy to reduce the harms of cigarette smoking. While buy-in from multiple stakeholders is needed to launch meaningful health policy, the budgetary impact of sustained media campaigns… read more here.
Keywords: media campaigns; cigarette smoking; antitobacco media; year ... See more keywords