Entry of Platforms Into the App Market: How to Choose Optimal Licensing Modes Under Power Imbalances
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DOI: 10.1109/tem.2025.3576995
Abstract: In this article, we examine the selection of the optimal licensing mode and the decision to enter an app market for a platform owner confronting app price competition from an app developer in various power… read more here.
Keywords: app sharing; market; mode; power ... See more keywords