An Experimental Evidence on Eco-Friendly Advertisement Appeals and Intention to Use Bio-Nanomaterial Plastics: Institutional Collectivism and Performance Orientation as Moderators
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DOI: 10.3390/ijerph18020791
Abstract: Plastic waste management has become a serious environmental and health concern owing to large amounts of plastic deposits globally. Recently, innovative and sustainable solutions have been introduced (e.g., bio-nanomaterial plastics) to overcome the growing environmental… read more here.
Keywords: bio nanomaterial; use bio; appeals intention; eco friendly ... See more keywords