Articles with "apps smart" as a keyword



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App service: How do consumers perceive the quality of financial service apps on smart devices?

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Published in 2017 at "Journal of Financial Services Marketing"

DOI: 10.1057/s41264-017-0029-2

Abstract: Apps on smart devices such as phones and tablets have enabled financial services firms not only to provide greater convenience and flexibility to customers, but also to get them to do a lot of the… read more here.

Keywords: quality; smart devices; apps smart; app service ... See more keywords