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Published in 2022 at "Journal of Interactive Marketing"
DOI: 10.1177/10949968221134492
Abstract: In their interactions with chatbots, consumers often encounter technology failures that evoke negative emotions, such as anger and frustration. To clarify the effects of such encounters, this article addresses how service failures involving artificial intelligence–based…
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Keywords:
service failures;
responsibility;
attributions responsibility;
intelligence based ... See more keywords