Bank loyalty, social networks and crisis
Sign Up to like & getrecommendations! Published in 2017 at "Journal of Banking and Finance"
DOI: 10.1016/j.jbankfin.2017.12.007
Abstract: In this paper, we consider how the intensity and channels of the relation between social networks and bank loyalty vary according to the state of the economy. We analyze bank exit over the period 2005–2012… read more here.
Keywords: social networks; bank loyalty; loyalty social; family networks ... See more keywords
Assessing the Relevance of Green Banking Practice on Bank Loyalty: The Mediating Effect of Green Image and Bank Trust
Sign Up to like & getrecommendations! Published in 2019 at "Sustainability"
DOI: 10.3390/su11174651
Abstract: Studies that examine green banking practice from the relationship marketing perspective are limited. Bearing in mind the importance of loyalty to managers in the banking industry, and the increase in the call for greater sustainability… read more here.
Keywords: banking practice; bank loyalty; banking; bank ... See more keywords