Big data analytics adoption model for small and medium enterprises
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DOI: 10.1108/jstpm-02-2020-0018
Abstract: Purpose Big data analytics (BDA) is recognized as a turning point for firms to improve their performance. Although small- and medium-sized enterprises (SMEs) are crucial for every economy, they are lagging far behind in the… read more here.
Keywords: study; big data; bda adoption; bda ... See more keywords