Financial Advertising in the Second Generation of Behavioral Finance
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DOI: 10.1080/15427560.2017.1365236
Abstract: ABSTRACT Financial economists writing about financial advertising often describe them as fluff at best and misleading or fraudulent at worst. This description typifies the first generation of behavioral finance that described people as irrational, misled… read more here.
Keywords: behavioral finance; financial advertising; finance; generation behavioral ... See more keywords
Behavioral Finance in the sphere of investment: Systematic Review of Literature between 2020 and 2025
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DOI: 10.12688/f1000research.166104.1
Abstract: Background Behavioral finance is a growing field that explores how cognitive biases and psychological factors—such as emotions, heuristics, and social influence—affect financial decision-making. This paper investigates how behavioral biases have evolved and influenced investment behavior… read more here.
Keywords: review; behavioral finance; finance; 2020 2025 ... See more keywords
Dynamics of Social Influence and Knowledge in Networks: Sociophysics Models and Applications in Social Trading, Behavioral Finance and Business
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DOI: 10.3390/math12081141
Abstract: In this paper we offer a comprehensive review of Sociophysics, focusing on relevant models as well as selected applications in social trading, behavioral finance and business. We discuss three key aspects of social diffusion dynamics,… read more here.
Keywords: behavioral finance; finance; finance business; trading behavioral ... See more keywords
Behavioral Finance In The Context Of India's Gold Market
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DOI: 10.59670/ml.v20i9.6888
Abstract: Rationale: The primary goal of this paper is to assess gold investor activity in terms of gold demand generators, rationale for gold purchases, and the motives of gold buying. Research Design: The research was created… read more here.
Keywords: market; behavioral finance; finance; finance context ... See more keywords