Bequest Provision Preferences in Commercial Annuities: An Experimental Test of the Role of Mortality Salience
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DOI: 10.1891/1052-3073.30.1.121
Abstract: Recent research demonstrates that personal mortality salience from annuity contemplation generates an avoidance response, reducing interest in purchasing annuities. However, theoretical models of mortality salience also predict an increased desire for investment in the future… read more here.
Keywords: experimental test; mortality salience; bequest provision; mortality ... See more keywords