Beyond “Likes”: An assessment of user engagement in Facebook among Philippine academic libraries
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DOI: 10.1108/lm-12-2016-0100
Abstract: Purpose The purpose of this paper is to examine the performance of the academic libraries’ Facebook pages in relation to the type of content they provide and the user engagement they generate. Design/methodology/approach Facebook pages… read more here.
Keywords: academic libraries; facebook pages; facebook; beyond likes ... See more keywords