Articles with "born globals" as a keyword



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Coping with uncertainty in the internationalisation strategy

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Published in 2019 at "International Marketing Review"

DOI: 10.1108/imr-02-2017-0042

Abstract: Purpose The purpose of this paper is to explore uncertainty-coping strategic actions in the internationalisation strategy of entrepreneurial ventures, encompassing born globals/international new ventures, enduring established internationalisers, old born globals, born-again globals and micro-multinationals. Design/methodology/approach… read more here.

Keywords: born globals; entrepreneurial firms; internationalisation strategy; uncertainty ... See more keywords
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How do mature born globals create customer value to achieve international growth?

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Published in 2020 at "International Marketing Review"

DOI: 10.1108/imr-11-2018-0340

Abstract: Purpose – This study aims to investigate how mature born global firms create value for customers to achieve continued international growth.Design/methodology/approach – The study employs a case stu ... read more here.

Keywords: mature born; value; born globals; international growth ... See more keywords
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Rise of Born Globals and Their Association with High Technology Intensity or Services Sector— Myths or Reality?

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Published in 2017 at "Global Business Review"

DOI: 10.1177/0972150917713084

Abstract: Literature suggests that the proportion of born globals—firms entering foreign countries soon after birth—has increased significantly over time and that such firms are associated with high-technology-intensity or services sector. However, there is little empirical support… read more here.

Keywords: born globals; intensity services; technology intensity; high technology ... See more keywords