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Published in 2025 at "Sustainability"
DOI: 10.3390/su17219817
Abstract: High-quality brand development requires both innovation and legal protection. Although innovation and branding reinforce each other, companies must also prioritize legal safeguards to prevent brand image damage caused by infringement. Therefore, a city’s level of…
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Keywords:
green fiscal;
brand;
policy;
brand development ... See more keywords