Projectile? Knife? Perforator? Using actualistic experiments to build models for identifying microscopic usewear traces on Dalton points from the Brand site, Arkansas, North America
Sign Up to like & getrecommendations! Published in 2020 at "Journal of Archaeological Science: Reports"
DOI: 10.1016/j.jasrep.2020.102337
Abstract: Abstract At the end of the Pleistocene, Dalton hunter-gatherers substantially altered their technology by crafting points with serrated, beveled, and tapered blade margins. The functions of these attributes have been the focus of a long-held… read more here.
Keywords: experiments build; usewear traces; site arkansas; brand site ... See more keywords
The role of respect in the effects of perceived ad interactivity and intrusiveness on brand and site
Sign Up to like & getrecommendations! Published in 2019 at "Journal of Marketing Communications"
DOI: 10.1080/13527266.2016.1270344
Abstract: Abstract This paper examines the interrelated effects of respect, ad intrusiveness, and ad interactivity on attitudes toward brands and the publishers that serve online advertisements. Despite widespread use of the term, respect has received almost… read more here.
Keywords: intrusiveness; interactivity; brand site; respect ... See more keywords