Articles with "branding evidence" as a keyword



Photo from wikipedia

Immigrant attraction through place branding? Evidence of city-level effectiveness from Canada’s London

Sign Up to like & get
recommendations!
Published in 2020 at "Cities"

DOI: 10.1016/j.cities.2019.102502

Abstract: Abstract To stabilize and grow their local economies, cities in Canada and other advanced economic regions have begun using place branding to attract high-skilled and well-educated immigrants. This is part of a larger trend where… read more here.

Keywords: branding evidence; city; attraction place; immigrant attraction ... See more keywords