Towards Credible City Branding Practices: How Do Iran’s Largest Cities Face Ecological Modernization?
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DOI: 10.3390/su10051354
Abstract: City branding is not only increasingly practiced in cities in established economies, but also among municipal governments in countries, until quite recently, rather closed off from the outside world. One country with a strong drive… read more here.
Keywords: ecological modernization; branding practices; city branding; city ... See more keywords