Breaking the Fifth Wall: Two Studies of the Effects of Observing Interpersonal Communication with Content Creators on YouTube
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DOI: 10.3390/bs14020140
Abstract: Two studies were conducted to test the convergence of mass and interpersonal media processes and their effects on YouTube. The first study examined the influence of interpersonal interactions on video enjoyment. The results indicated that… read more here.
Keywords: two studies; content creators; breaking fifth; fifth wall ... See more keywords